Welcome


Building Strategies Today for Peace of Mind Tomorrow


At HG Partners, some of the most important words in our vocabulary are caring, excellence, teamwork, innovation, integrity, transparency, communication and respect.

Unlike many financial advisory firms, our focus is not transaction-based. We always maintain independence and objectivity in striving to meet our clients’ primary goal: peace of mind. We make every effort to fully understand our clients’ thinking, and take into account not just their immediate goals and needs, but the more important long-term solutions that they require.

Your Team


A Diverse Group of Talented Professionals

HG Partners functions under the umbrella of HollisWealth®, a wholly-owned subsidiary of iA Financial Group, a TSX-listed company and one of Canada’s leading financial service firms.


While we at HG Partners benefit from the resources and expertise available to us through HollisWealth®, we continue to be an independent firm.

We work closely with our clients, and with outside professional advisors such as lawyers and accountants, leveraging their expertise, and ours, to ensure that our clients receive the best, broadest and most coordinated advice possible.


Meet Our Team

What We Do


We Work Hard to Make Your Money Grow

Our approach is simple: we will help you to sort out what you view as genuinely important in your life, let you know what the monetary cost will be both now and in the years to come, and work hand-in-hand with you to build a strategy that will allow you and your family to realize your hopes and live your dreams.


While financial analysis and risk management are important parts of our process they are, in the end, just that – parts. We will look at all aspects of what you are doing now and what you would like to do in the future. Our mission is to ensure that you feel a level of peace of mind that you have never experienced before.

Unlike many financial advisors, those within HG Partners are compensated by way of a base salary and bonus system. We believe that this model helps to remove many of the conflicts of interest that might otherwise arise, and it was adopted in order that our own interests would be aligned with those of our clients. The success of our clients determines our own.

At HG Partners, our financial planning process takes a “big picture” approach. This sets us apart from other financial advisors who may focus on only one aspect of your personal financial situation and needs.

We endorse and follow the Financial Planners Standards Council’s six-step approach to developing a comprehensive and highly personalized financial plan:

  1. Establish the client / planner engagement.
  2. Gather client data and determine goals and expectations.
  3. Clarify present financial status and identify problems and opportunities.
  4. Develop and present the financial plan.
  5. Implement the plan.
  6. Monitor and, where required, adjust the plan.

Philosophy & Approach

Our objective in our financial planning practice is to provide our clients with personalized financial strategies that will allow them to achieve financial independence.

We believe that there are a great many pieces to the financial planning puzzle, and that an effective long-term strategy cannot be created unless all of those pieces are analyzed and then synthesized in the creation of a comprehensive plan.

The depth and breadth of our planning approach is essential in ensuring that nothingfalls between the cracks“. But equally important is the fact that our planning is both systematic and disciplined. While every client we work with is very different, our approach in working with each of them is exactly the same.

Many of us are uncertain about many aspects of our financial affairs. More than any other factor, we have found that this uncertainty can be very disturbing. Whatever the results of our planning process, it removes all the question marks and gives our clients a very clear picture of where they are now, helps them to focus on where they want to be in the future and the road they need to follow to get there.

A sound and well-formulated long term investment strategy is a key component in any comprehensive financial plan.

Whether you are considering managed investments, our own HG Partners Model Portfolios, bonds or GICs, our investment professionals can help. Our disciplined investor profiling process ensures that any investment recommendations we make are the most suitable given each of our clients’ unique personal circumstances.

Philosophy & Approach

We have designed a number of model portfolios, covering the investment spectrum from the very conservative to the very aggressive.

One of our key objectives in developing these models was to create a strategy that would take the emotion out of investment decisions, both for us as investment professionals, and for our clients.

The models are comprised of a mix of equities and bonds and, in some of the models, GICs. In selecting the individual components of the models, we use a systematic and disciplined screening process. There are many criteria, including a history of above average and consistent performance by the fund manager, the relationship of risk to reward, and correlation analysis. The objective is to create a portfolio made up of some of the best managers available, and one where there is as little correlation as possible among the individual components in it.

These portfolios are not static. They are constantly monitored and managers will be removed and added from time to time.

Where a client has invested in one of the models, we review his or her portfolio every 90 days. Each of the models has a particular asset mix which matches the particular client’s “investor profile.” If, at the time of the 90-day review, the portfolio needs to be rebalanced, we will so advise the client. As an example, if a client had invested in the 60% equity / 40% fixed income model, if that allocation were out of balance by 5 percentage points, the portfolio would be rebalanced so that the suitable asset mix is maintained over the long term.

This rebalancing process forces us to “buy low and sell high.” Rather than having these on-going buy and sell decisions determined by emotion, it is the asset mix of the portfolio itself that determines what action needs to be taken. We strongly believe that the best investment decisions are generally the ones that involve the least emotion.

At HG Partners Limited, through HollisWealth® Insurance Agency Ltd., we can help you make the most of the many benefits that insurance can provide. These can range from dealing with risk management issues to taking full advantage of investment and estate planning opportunities. The array of insurance products available today is daunting, and professional advice is a must if you want to make sure you’re getting the most appropriate coverage at the best price.

Insurance can provide you and your family with peace of mind during your lifetime, and ensure that the wealth that you’ve worked so hard to accumulate is passed on to your heirs as tax-efficiently as possible.

When it comes to insurance, there is far more to consider than “life” insurance. Universal Life, Critical Illness, Long-Term Care and Disability coverage could provide solutions to your needs or wants. If you’d like to learn more about how these various types of insurance products can be powerful parts of your personal financial plan, please click on the tabs at the right for more details, or contact us directly for a no-cost, no-obligation insurance assessment.

Our insurance professionals are not tied to any one insurance provider. They will provide you with a detailed analysis of your personal situation and “shop the market” to ensure that you’re provided with the best possible insurance solutions.

Investor Profile Questionnaire

Latest News


Keeping You Up-to-Date & Informed

Our Blog


GICs AND BONDS:

IS ONE A BETTER INVESTMENT THAN THE OTHER?

May 17, 2018

I was going through an investment commentary archive in The Globe and Mail recently and came across a piece entitled “Why GICs Beat Bonds”. It was written by John Heinzl, and published on April 27, 2018. The title immediately caught my eye, as it is just such an “off the wall” kind of statement. The first thing that came to mind was that was kind of like saying “why red wine beats white”. Read More…

President’s Message


President’s Message – April 2018

Q1-2018 The most turbulent in the history of financial markets!

April 12, 2018

The first quarter of 2018 has been one of the most turbulent in the history of financial markets – this after experiencing exceptionally low volatility in 2017.

On interest rates, both the Bank of Canada (BoC) and the US Federal Reserve (the Fed) raised rates. The BoC increased rates in January and then put the brakes on at the next meeting. The Fed did nothing in January but did the opposite by raising rates in March. Again, uncertainty is the word when we speak about interest rate changes. Read More…


View Past Blogs

Model Portfolio Reports


Constantly Monitored & Managed

We want to ensure that every client investing in one of our model portfolios is directed to the model which is most suitable, given that client’s goals, objectives, investment time horizon and risk tolerance level.


A systematic and disciplined approach is of critical importance in developing and monitoring our model portfolios. Such an approach is equally important in making sure that each of our clients understands their individual “investor profile.” The determination of that profile is both objective and subjective. Each client completes a standard questionnaire which determines in as objective a manner as possible which model would be most suitable. We then review the questionnaire and the resulting profile with the client to ensure that he or she agrees with the more objective assessment. In cases where the objective and subjective results are not a match, we ensure that the model recommended to the client is the one where there is the highest level of comfort.

We have designed a number of model portfolios, covering the investment spectrum from the very conservative to the very aggressive. One of our key objectives in developing these models was to create a strategy that would take the emotion out of investment decisions, both for us as investment professionals and for our clients.

The models are comprised of a mix of equities, bonds and gold bullion and, in some of the models, GICs. In selecting the individual components of the models, we use a systematic and disciplined screening process. Many criteria are considered, including a history of above average and consistent performance by the fund manager, the relationship of risk to reward, and correlation analysis. The objective with each of the models is to create a portfolio made up of some of the best managers available, and one where there is as little correlation as possible among the various components in it.

These models are not static. They are constantly monitored and managers will be removed and added from time to time.

Where a client has invested in one of the models, we review his or her portfolio every 90 days. As described below in detail, each of the models has a particular asset mix which matches each client’s “investor profile.” If, at the time of a 90-day review, the portfolio needs to be rebalanced, we will so advise the client. As an example, if a client had invested in the 65% equity / 35% income model, if that allocation were out of balance by at least 5 percentage points, the portfolio would be rebalanced so that the suitable asset mix is maintained over the long term.

This rebalancing process forces us to “buy low and sell high.” What is important is that rather than having these on-going buy and sell decisions determined by emotion, it is the asset mix of the portfolio itself that determines what action needs to be taken. We strongly believe that the best investment decisions are generally the ones that involve the least emotion.

There are six different model portfolios:

  1. Defensive (23% equities / 77% income)

    This model is suitable for those investors who are primarily concerned about preservation of capital. Often investors opting for this model are looking for a steady and dependable income stream. A typical “defensive” investor is much more concerned about conserving capital than about growth of capital.

  2. Conservative (30% equities / 65% income / 5% gold bullion)

    Like the defensive investor, a conservative investor is primarily concerned about earning a reasonable level of income, but is also willing to take on a bit more equity exposure, and the market risk that entails.

  3. Traditional (40% equities / 55% income / 5% gold bullion)

    An investor for whom this model is most appropriate is looking for a balance between the growth potential offered by equity investments and a stable income stream provided by income producing investments.

  4. Traditional Growth (62% equities / 33% income / 5% gold bullion)

    Typically, an investor choosing this model is willing to take on somewhat more equity risk, and is more concerned with longer-term results. While seeking some steady income production, that is not the focus. The income component is comprised of 20% in bond funds and 15% in funds invested with a focus on dividends, high yield bonds, REITs and income trusts.

  5. Growth Oriented (72% equities / 23% income / 5% gold bullion)

    The growth oriented investor is primarily focused on growth of capital and has a long term investment time horizon. He or she is willing to take on the risk of a high exposure to equity-related market volatility in return for capital growth over the longer term.

  6. Aggressive Growth (85% equity / 10% income / 5% gold bullion)

    With this model the focus is almost entirely on long-term growth of capital. Current or medium-term income requirements are not an issue, and the investor’s time horizon is very long term.

These portfolios are intended to work as an “overlay” that applies to all of a client’s investments, including both registered and non-registered portfolios. In cases where clients have both registered and non-registered assets, it is quite possible that neither account will match the target asset allocation, but the aggregate of the two should reflect that mix. When allocating investments between registered and open accounts, for tax reasons it is generally beneficial to keep income-producing investments in registered accounts. This shelters interest income, which is subject to a higher tax rate than are capital gains.

These models are solely the work of Howard Goodman who is a registered representative of HollisWealth® (Holliswealth® is a trade name of Investia Financial Services Inc., a member of the Mutual Fund Dealers Association of Canada and the MFDA Investor Protection Corporation) for the private information of his clients. Although the author is a registered Senior Financial Advisor with HollisWealth®, this is not an official publication of HollisWealth®. The views (including any recommendations) expressed in these models are those of the author alone, and they have not been approved by, and are not necessarily those of HollisWealth®.


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How to Get in Touch With Our Team

5160 Yonge Street, Suite 1030, Toronto, Ontario, M2N 6L9, Canada
(416) 590-7807 · 1 (800) 667-0629 · (416) 590-9581